City of Sterling Heights

Lite Tuition, an innovative social tech company and newest tenant at Sterling Heights Velocity Center provides a groundbreaking fundraising platform dedicated to enhancing accessibility in higher education just in time for back to school. Lite Tuition will be joining the Sterling Heights Velocity Center in the coming weeks with a shared vision of magnifying the collective impact of businesses, individuals, and communities striving for educational excellence.

Elevating the realm of education funding, Lite Tuition is a social tech company that empowers students and organizations to tap into crowdfunding for tuition expenses through a custom-built platform, eliminating the weight of traditional student loans. The company’s founder, Marc D. Alexander, echoed the sentiment of unity, sharing the philosophy, “If you want to go fast, go alone. If you want to go far, go together.” This captures Lite Tuition’s belief that education should be accessible to all who seek it without the burden of debt.

“Lite Tuition is exactly the type of business Velocity wants to work with and amplify in the community,” said Velocity Director of Innovation and Entrepreneurship April Boyle. “Here at Velocity, we are a hub for entrepreneurship and innovation and offer a comprehensive set of entrepreneurial resources, robust technical support, and state-of-the-art office space. Nurturing tenants, like Lite Tuition, helps us cultivate the entrepreneurial ecosystem in Sterling Heights while also fueling the growth of established enterprises.”

“As Lite Tuition prepares to embark on an exciting new phase of growth through the Velocity Center, the company is poised to provide our community with an exciting resource and opportunity to higher education,” said Mayor Michael Taylor. “We are excited to welcome a new tech company to Sterling Heights that will provide a service many will benefit from.”

Sterling Heights stands tall as the esteemed Smart Zone in Macomb County, a prestigious status shared by only a select 20 zones across the state of Michigan. Renowned for providing unparalleled opportunities to businesses and entrepreneurs, Smart Zones cultivate an ecosystem of innovation, growth, and synergy. Velocity Center referred to as the “center of gravity for entrepreneurship and innovation in Macomb County,” is strategically positioned in the heart of the Smart Zone within the Sterling Heights Innovation District and serves as both an incubator and accelerator for entrepreneurs.